Wednesday, January 10, 2007


Ha, World - In Your Face!

Well, it turns out I was right after all. After being wrong. However, let's focus on the fact that I was right in the end.

You may recall that a while ago Sony brought out an advert for their Bravia television featuring thousands upon thousands of coloured balls bouncing down the hilly streets of San Francisco.

I initially argued that practical reasons made this impossible, and that it must have been painstakingly CGI-ed. Boy, was I wrong, as these beautiful photos show.

Well, they proceeded to do a sequel with paint, which you are sure to have seen. Having been once burned, I proceeded to argue against everybody I knew that the advert was accomplished wholly without CGI. Nobody believed me - and they were all wrong:

'Our latest TV ad - featuring massive paint explosions - took 10 days and 250 people to film. Huge quantities of paint were needed to accomplish this, which had to be delivered in 1 tonne trucks and mixed on-site by 20 people.

The effect was stunning, but afterwards a major clean-up operation was required to clear away all that paint!

The cleaning took 5 days and 60 people. Thankfully, the use of a special water-based paint made it easy to scrape-up once the water had evaporated.'

Looks like I was right after all. More cracking photos here.

I apologise unreservedly for the infantile nature of this post. Can I have a free TV now Sony?

That arguement was ages ago you need to keep up. You should be blogging about our more recent debates. At this rate your next post will be about the budget being on two channels at once........... Which I must say is complete waste of channels from a viewers point of view.............. I could have been watching something else on at lest one of the channels.....
crackhead. **wholly** without CGI, hey? how do they float the words Sony Bravia in the picture, at the end, then. there's no strings I assure you. so it must be CGI.
more to the point. you are good with colours and therefore gay.
Take it from me, some of this was painstakingly CGI-ed.
Most wasn't, some was.
And this on top of lots of digital cleanup.
Why have I not seen these ads?
I once read a book in which they had nanotechnology allowing for polka-dot paint.
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